In-Game Sports Betting Is Growing. So Are the Concerns.

Published on September 30, 2025

Title: In-Game Sports Betting: A Growing Trend with Concerning Implications

In recent years, in-game sports betting has emerged as a popular trend within the gambling industry. With predictions that it will grow to more than $14 billion by the end of this decade, it's clear that this form of wagering is here to stay. However, alongside its growth comes an increase in concerns from public health officials who fear that these bets may be increasing risks for gamblers.

Historically speaking, sports betting has always been a significant part of the gambling landscape. From ancient Rome where chariot races were wagered upon, to modern-day Las Vegas and online platforms, people have consistently sought out ways to place bets on their favorite teams or athletes. In recent years though, technology has allowed for more dynamic forms of betting such as in-game options which allow users to place bets during live events rather than just before they start.

The potential implications of this trend are vast and varied. On one hand, it offers fans a new level of engagement with their favorite sports by allowing them to participate actively in the outcome of games. It also provides an additional revenue stream for both professional leagues and bookmakers alike. However, on the other hand, there is growing evidence that suggests these types of bets can lead to problem gambling behaviors among some individuals who may struggle to control their spending habits when given constant opportunities to place wagers throughout a game.

From my perspective, while in-game sports betting does offer exciting new possibilities for fans and businesses alike, it's crucial that we remain vigilant about the potential risks associated with this form of gambling. Public health officials should continue to monitor trends closely and work proactively to develop strategies aimed at preventing problematic behaviors before they escalate into serious issues. Ultimately, striking a balance between embracing innovation while ensuring responsible practices is key if we want to ensure that everyone can enjoy the thrill of in-game sports betting without putting themselves or others at risk.

Source: [Original Article](https://www.nytimes.com/2025/09/30/business/live-in-game-sports-betting.html) #in-game

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